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Forex Brokerage · Confidential MENA Broker

Lifting FTD Rate +38% for a MENA Tier-1 Broker

How we re-engineered a leaking KYC-to-FTD funnel to lift FTD rate by 38% and CPA-to-LTV by 2.4x in 90 days.

+38%
FTD Rate
+42%
KYC Complete
-34%
CPA
+61%
Deposit Vol

The challenge

A regulated MENA broker was burning $180K/month on paid acquisition with a 12% FTD rate and unclear attribution. KYC drop-off was 47%.

Our solution

We rebuilt their funnel: server-side attribution, KYC trust panel with regulator badges, 15min/24h/72h recovery sequences, creative testing across 6 GEOs.

The results

FTD rate moved from 12% → 16.5%. KYC complete +38%. CPA-to-LTV 2.4x. Deposit volume +61% in 90 days.

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