Effective date: January 01, 2026
Website: https://alphorithm.com

This website (“Website”) and any related services, tools, forms, downloadable materials, and communication channels (collectively, the “Services”) are owned and operated by Alphorix Digital Marketing, located in Abu Dhabi, United Arab Emirates with License No. CN-5779558 (the “Company”). Alphorithm is a brand and business unit that is part of Alphorix Digital Marketing. References to “Alphorithm” on this Website refer to Services provided by the Company under the Alphorithm brand, unless stated otherwise.

These Terms of Use (the “Agreement”) form a binding agreement between the Company and you (“End User”, “you”, or “your”). This Agreement governs your access to and use of the Website and Services.

Acceptance of Terms

By accessing or using our Website or Services, you agree to be legally bound by this Agreement. If you do not agree, you must not access or use our Website or Services. Your use of the Website and Services is also governed by our Privacy Policy (available on the Website).

1) License Grant

Subject to this Agreement, the Company grants you a limited, non-exclusive, non-transferable license to access and use the Website and Services strictly in accordance with this Agreement. You are solely responsible for obtaining and maintaining all hardware, software, and services needed to access the Website and Services.

2) Restrictions on Use

You agree not to:

  • Modify, adapt, or create derivative works of the Website or Services.

  • Reverse engineer or attempt to extract source code, underlying ideas, or algorithms of the Website or Services.

  • Remove or alter any intellectual property notices on the Website or Services.

  • Rent, lease, lend, sell, sublicense, or otherwise transfer access to the Website or Services.

  • Use the Website or Services for any unlawful purpose or in violation of these Terms.

3) Intellectual Property Rights

The Website, Services, and all materials therein are provided under license, not sold to you. You do not acquire any ownership rights in the Website or Services other than the right to use them as specified in this Agreement. All rights not expressly granted to you are reserved by the Company.

4) User Feedback

Any feedback you provide regarding the Website or Services will become the exclusive property of the Company. By providing feedback, you assign all rights, title, and interest in such feedback to the Company.

5) Account Security

You are responsible for maintaining the confidentiality of your user ID, password, and any other identifying information associated with your account (if applicable). You must immediately notify the Company of any unauthorized use of your account or any other breach of security.

6) Modifications to Terms

The Company reserves the right to revise these Terms of Use at any time. Changes are effective once posted on the Website. Your continued use of the Website or Services after such changes constitutes your acceptance of the revised terms.

7) Termination

This Agreement is effective until terminated by you or the Company. You may terminate this Agreement by discontinuing use of the Website and Services. The Company may terminate or suspend your access to the Website or Services at any time, for any reason, with or without notice.

8) Disclaimer of Warranties

The Website and Services are provided “as is” and “as available” without warranties of any kind, whether express or implied. The Company disclaims all warranties, including but not limited to implied warranties of merchantability, fitness for a particular purpose, and non-infringement.

9) Limitation of Liability

To the fullest extent permitted by applicable law, in no event shall the Company, its affiliates, or its licensors be liable for any direct, indirect, incidental, consequential, special, or punitive damages arising out of or in connection with your use of, or inability to use, the Website or Services, even if advised of the possibility of such damages.

10) Indemnification

You agree to indemnify, defend, and hold harmless the Company, its affiliates, and their respective officers, directors, employees, and agents from and against all claims, damages, losses, liabilities, and expenses (including reasonable legal fees) arising out of or related to: (a) your use of the Website or Services, (b) your violation of these Terms, or (c) your violation of any rights of a third party.

11) Governing Law

This Agreement shall be governed by and construed in accordance with the laws of the United Arab Emirates, without regard to its conflict of law principles.

12) Severability

If any provision of this Agreement is found to be invalid or unenforceable, the remaining provisions shall remain in full force and effect.

13) Contact Information

For any questions about these Terms of Use, please contact us at: legal@alphorithm.com

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